About Us
About Rewind Apparel
Timeless Fashion, Everyday Essentials
We are Rewind Apparel—an Emirati brand designed and made in the UAE, born in Dubai and built with a single vision: to redefine everyday essentials. Our creations blend timeless design, premium craftsmanship, and modern comfort—pieces that move effortlessly with you, wherever life takes you.
Designed & Made in UAE
Rewind Apparel represents the spirit of contemporary Emirati design—clean, confident, and rooted in precision. Every piece is developed right here in the UAE, where modern innovation meets meticulous craftsmanship. By keeping our design and production close to home, we ensure each item reflects the balance of refinement, durability, and effortless wear that defines who we are.
Rewind's Philosophy
We design with purpose—to make your daily wardrobe effortless. At Rewind, we focus on creating the core pieces you can always rely on, the ones that blend seamlessly into your life and style. Our approach is built on thoughtful design, refined simplicity, and comfort that lasts. From our signature Eternal Relaxed Fit T-Shirt to each essential we create, every detail is considered to make you look and feel your best. These are the pieces you’ll keep reaching for—again and again—because in Rewind, the everyday becomes timeless.
Refined for the Everyday
Rewind is made for those who appreciate quality, comfort, and clarity, the thinkers, creators, professionals, and travelers who live life in motion but never compromise on what they wear. Whether it’s work, weekends, or travel, our pieces are designed to be your dependable everyday essential — minimal, versatile, and confidently timeless.
Join the Rewind Family, where every day starts with purpose and